A version of this post originally appeared on Climate Progress.
“I don’t appreciate being called a terrorist,” the woman said firmly.
I was standing outside the Hilton Chicago hotel talking to Jim Lakely, the director of communications for the Heartland Institute, when an elderly woman approached us on the street. Dressed in a business suit, she was loading her luggage into a taxi when she noticed Lakely’s Heartland name badge and interrupted our conversation.
“We can have a civil discussion. But I really don’t like being labeled a terrorist,” she said, referencing a billboard posted by Heartland equating people who believe in global warming to the Unabomber. “That’s all I wanted to say.”
“Well, I appreciate you telling me that,” said Lakely, who was taking a break from managing Heartland’s conference to watch the 60 or so people protesting the event outside the hotel.
The woman, who was wearing a badge for a different conference, got into her taxi and drove away. There was a brief moment of awkward silence between Lakely and me.
The exchange perfectly encapsulated the public-relations disaster the Heartland Institute has created for itself over the last few weeks. The downfall started with an offensive billboard campaign on May 3, and ended with 11 companies pulling support for the organization -- stripping 35 percent its of corporate funds overnight and leaving its financial future uncertain.

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