economics

Are emission targets ever really ‘science-based’?

Are emission targets ever really ‘science-based’? Or are we playing a dangerous game of self-deception? Last month, Senator Barbara Boxer proposed six principles for climate legislation, the first of which was: 1. Reduce emissions to levels guided by science to avoid dangerous global warming. The National Call to Action on Global Warming, announced last week […]

Media's 'decision to play the stenographer role helped opponents of climate action stifle progress'

One of the country's leading journalists has written a searing critique of the media's coverage of global warming, especially climate economics.

How Much Would You Pay to Save the Planet? The American Press and the Economics of Climate Change [PDF] is by Eric Pooley for Harvard's prestigious Joan Shorenstein Center on the Press, Politics and Public Policy. Pooley has been managing editor of Fortune, national editor of Time, Time's chief political correspondent, and Time's White House correspondent, where he won the Gerald Ford Prize for Excellence in Reporting. Before that, he was a senior editor of New York magazine.

In short, Pooley has earned the right to be heard. Journalists and senior editors need to pay heed to Pooley's three tough conclusions abut how "damaging" the recent media of the climate debate has been:

1. The press misrepresented the economic debate over cap and trade. It failed to recognize the emerging consensus ... that cap and trade would have a marginal effect on economic growth and gave doomsday forecasts coequal status with nonpartisan ones ... The press allowed opponents of climate action to replicate the false debate over climate science in the realm of climate economics.
2. The press failed to perform the basic service of making climate policy and its economic impact understandable to the reader and allowed opponents of climate action to set the terms of the cost debate. The argument centered on the short-term costs of taking action -- i.e., higher electricity and gasoline prices -- and sometimes assumed that doing nothing about climate change carried no cost.
3. Editors failed to devote sufficient resources to the climate story. In general, global warming is still being shoved into the "environment" pigeonhole, along with the spotted owls and delta smelt, when it is clearly to society's detriment to think about the subject that way. It is time for editors to treat climate policy as a permanent, important beat: tracking a mobilization for the moral equivalent of war.

Precisely.

Pooley is one of the few major journalists in the country who understands that global warming is the story of the century -- if we don't reverse our emissions path soon, it will tragically be the story of the millennium, with irreversible impacts lasting for many, many centuries (see here).

In a conversation Saturday, Pooley told me, "I think this is the only story going forward." That's why, although he remains a contributor to Time magazine, he is devoting most of his time now to researching and writing a book on the politics and economics of climate change.

The first step for Pooley was an analysis of media coverage over the past 15 months. In a long introduction to the different roles reporters can play, Pooley notes: