The more plastic a company makes, the more pollution it creates.
That seemingly obvious, yet previously unproven, point, is the main takeaway from a first-of-its-kind study published Wednesday in the journal Science Advances. Researchers from a dozen universities around the world found that, for every 1 percent increase in the amount of plastic a company uses, there is an associated 1 percent increase in its contribution to global plastic litter.
In other words, if Coca-Cola is producing one-tenth of the world’s plastic, the research predicts that the beverage behemoth is responsible for about a tenth of the identifiable plastic litter on beaches or in parks, rivers, and other ecosystems.
That finding “shook me up a lot, I was really distraught,” said Win Cowger, a researcher at the Moore Institute for Plastic Pollution Research and the study’s lead author. It suggests that companies’ loudly proclaimed efforts to reduce their plastic footprint “aren’t doing much at all” and that more is needed to make them scale down the a... Read more
