Uncategorized

Marketing clean energy

Here's a very brief but quite interesting interview with Elise Soukup from the clean-energy marketing nonprofit SmartPower.

Theory in practice

I'm still pondering a reply to Jerry Taylor's thoughtful comment -- seems like it requires something substantive, and I never have time for substance. Sigh.

But let me just throw out one quick observation.

Even though, really, he’s not sexy

Even though, really, he's not sexy. So scrawny and white-bread. PETA adherents are even nuttier than I thought.

They voted Coldplay singer/guitarist Chris Martin and American Idol country crooner Carrie Underwood as the hottest herbivores. I'm taking that as an insult to us foxy veggies everywhere.

My picks from the list of celebs offered up as meat-eschewing hotties: Radha Mitchell, Angela Bassett, Fiona Apple, Esai Morales, and Samuel L. Jackson. Oh, and John Cleese. (Weirdest candidates: G. Gordon Liddy and Mary Tyler Moore.)

Ad features naked men and phallic-shaped sustainable lumber

Imagine my delight at seeing this on the side of my bus: "Choose your wood responsibly," beckons the ad for Seattle's Environmental Home Center, a mecca for green home improvement. (See the full ad in PDF form here.)

Car company makes bikes, lures the kids

So Cadillac introduces a bicycle. Is this good news or bad? On the one hand, you have a major car company endorsing the idea of human-powered transportation. On the other hand, they're doing it to -- you guessed it, brainiac -- sell more Cadillacs. The notion is to use this "unexpected brand contact" to reach younger buyers. Who, having just spent $500-$1900 on a Cadillac bike, will presumably think nothing of dropping another $40,000 on a luxury car.

Disturbing, yes, but mostly it's just weird. Whatever happened to a good old-fashioned Schwinn?

‘Toon In, Turn On, Drop Out

Do you draw funny stuff? Get in touch! Calling all doodlers, calling all doodlers. Grist is now accepting submissions for our soon-to-be-revamped cartoon section. We’re looking for political cartoons with environmental themes. To get filled in on the technical details — file formats, dpi, etc. — write emailE=(‘cartoons@’ + ‘grist.org’) document.write(‘‘ + emailE + ‘‘) […]

The Right-Whale Stuff

Emergency steps needed to save right whale from extinction, experts say The North Atlantic right whale could face extinction within the next century, according to marine scientists writing in the journal Science. Only about 350 right whales are alive today, and the researchers estimate that their deaths may be underreported by up to 83 percent […]

A Little Dab’ll Do Ya In

Micro-exposure to common chemicals may cause big health problems Will wonders never cease? The Wall Street Journal, not typically known for its sympathy to green issues, had a blockbuster piece of environmental reporting plastered on page A1 yesterday. In the first part of an ongoing series, it describes new research on low-level exposure to common […]

Energy bill update

Looks like the energy bill is headed for passage. Ezra Klein sums it up:

Save for substantive modernization of our electricity grid, an increase in CAFE standards, an actual stance on global warming, a coherent framework for reducing our oil consumption, a serious investment in natural gas, an actual interest in new technologies for alternative sources, and really anything that'd have any sort of worthwhile impact on our energy situation at all, this bill has is just what we need. Subsidies. Giveaways. Handouts. Protection. Guidelines. Bureaucracy. All sprinkled with liberal amounts of Corporate Love and put on the Senate's desk.

...

This isn't conservatism. And it's only sold as progressivism. In reality, it's modern Republicanism distilled, a perfectly pure mixture of incoherence and corruption publicly aimed at solving a serious problem but privately written to ignore the issue in favor of industry demands.

They might not be so dangerous

Linda Marsa chronicles the work of one Bob Derlet in the LA Times outdoor section this morning. Derlet has acted on the fleeting question of every backpacker who's ever filtered or purified water from a pristine-looking mountain stream: "Is this really necessary?"

In short, Derlet's research (which sounds like a lot of fun) finds that it's not as necessary as people think. Although some disagree with Derlet, and the only way to be 100% sure that you won't get some microscopic friends with your water is to filter or purify it, a surprising number of streams contain drinkably low levels of giardia and cryptosporidium. Knowing where the little buggers are most likely to be found can greatly reduce the chances of contracting the diseases associated with them.

The article is very well written and a good read. I'm a little wary, however, of the suggestion that "good sanitary habits" means burying feces at least 10 feet away from water. I only hope that's a typo and there should be another zero (or two) thrown in there.