Articles by Sara Barz
Sara Barz is a writer based in Seattle.
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Chrysler opens with a Fiat at the New York Auto Show
Photo courtesy of the New York International Auto Show. How will Chrysler save itself (and maybe even the auto industry)? With a tiny blue coupe tricked out with italian-leather seats, of course. If there was any doubt about how large a role Fiat will play in Chrysler’s restructuring, Chrysler vice chairman Jim Press silenced those […]
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Toyota Prius sales down 55% compared to March ’08
Today, Toyota Motor Sales reported March ’09 sales numbers, which showed a 55 percent decline for the Prius brand. In March ’08, Toyota sold 20,635 Priuses, but in March ’09, only 8,924. (Maybe everyone is holding out for the 2010 model?) Overall, Toyota numbers were down 36 percent from March ’08, but up 19 percent […]
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Ford starts marketing campaign to emphasize fuel economy in new hybrid
During American Idol Tuesday evening, Ford launched the “We Speak Car” marketing campaign to sell the 2010 Fusion and Fusion Hybrid. The ads tout the Fusion Hybrid as “America’s most fuel efficient mid-size sedan,” which is awfully misleading because the 2010 Prius (50 mpg combined) is technically the most fuel efficient mid-size vehicle. It’s just […]
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The specs and the dish on the 2010 third generation Prius
UPDATE: This story was changed to reflect updated EPA mileage estimates. Photo courtesy of Toyota. Toyota’s newest hybrid is almost here. Last week, the car company invited a group of journalists and bloggers to the third generation Prius preview in Napa, Calif. The deal was we could road test the 2010 model to our heart’s […]
