Michael Brower and Warren Leon aim to distinguish their book, The Consumer Guide to Effective Environmental Choices: Practical Advice from the Union of Concerned Scientists, from other laundry-list-like enviro books by telling readers which purchasing and lifestyle choices pack the greatest environmental punch. In contrast to volumes that bombard readers with 50, 100, or 1001 steps that they can take to spare the earth, Brower and Leon lay out 11 "priority actions," urging Americans to give careful consideration to, for example, the cars they drive, the appliances in their homes, and the amount of meat in their diets. At the same time, the authors tell readers to stop fretting over relatively minor issues such as the occasional disposable cup tossed in the trash and the paper-versus-plastic quandary.
