Gastronomically enlightened Grist reader that you are, you’ve probably participated in a CSA, or at least heard of them. Community-supported agriculture is so common that in many circles the acronym needs no explanation. (Sorry, mini football helmet collectors, we’re talking about farmers who sell “shares” of their seasonal fruits and veggies, then deliver them to members when they’re ripe.) But a pint of locally sourced strawberries says you didn’t know a black man came up with the idea.

Beginning in the early 1970s, an Alabama horticulturist and Tuskegee University professor named Booker T. Whatley started promoting direct marketing as a tool for small farmers. This took the form of what he called “clientele membership clubs,” as well as pick-your-own farms. Whatley traveled widely, giving as many as 50 seminars a year, and produced a small-farms newsletter with 20,000-some subscribers. Here’s how he described the membership clubs in a 1982 Mother Earth News interview:

The farmer has to seek out people — city folks, mostly — to be members of the club … The clientele membership club is the lifeblood of the whole setup. It enables the farmer to plan production, anticipate demand, and, of course, have a guaranteed market.

Not to mention find good homes for Jerusalem artichokes and other ostracized vegetables.

Mistinguette Smith
Mistinguette Smith.

The story of Booker T. Whatley is one of dozens that Mistinguette Smith, founder of a national organization called The Black/Land Project, has unearthed. “People are completely stunned when I tell them that the model [for CSAs and ‘U-Pick’] comes out of black history,” says Smith, a poet, playwright, and nonprofit consultant raised in the 1960s South.

The mission of The Black/Land Project is to find and share stories like Whatley’s as a way of helping black people transcend what Smith calls “historical trauma.” In this country, race has always been intrinsically tied to land. The laws surrounding black land ownership — from the early 1600s up through the modern practice of redlining — are part of that history, as, of course, is the experience of forced agricultural labor during slavery.