Good Things Come to Those Who Relate
Greens should play up the optimism, says Peter Madden
It’s a dilemma faced by every green: We know it’s more effective to focus on the positive when talking about environmental crises, but we consistently find ourselves stressing sacrifice and impending chaos instead. (Grist, with its “gloom and doom with a sense of humor” tagline, is admittedly no exception.) Today, Peter Madden of Forum for the Future urges all eco-minded folk to focus their energies on painting attractive, believable visions of a sustainable future. Can it be done? How? Unburden yourself in Gristmill.