Today’s conscientious consumer has a plethora of choices at the supermarket: “Free-Range,” “Farm-Friendly,” “Organic,” and that warmest and fuzziest of warm-fuzzies, “Natural.” These labels all sound wonderful, but what do they mean? Some of them, it turns out, mean quite a bit, while others mean almost nothing. Bewildered shoppers can get the scoop on which labels to look for and which to disregard — on the Grist Magazine website.
