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Starbucks will cease offering organic milk to its coffee-quaffing customers at the end of February. The company has offered organic cow juice since 2001 at an extra charge, but “orders of drinks made with organic milk have consistently been a small percentage of total orders,” according to a spokesperson. The chain has stopped using milk from cows shot up with artificial growth hormone; says a Starbucks memo to employees, “If a customer requests organic milk, let them know that our milk is now rBGH-free.” Organic milk is also rBGH-free, but additionally requires that cows have access to pasture and eat pesticide-free feed.

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