PriceWaterhouseCoopers surveyed energy execs the world over — "116 senior executives from leading utilities companies in 43 countries" — about the future of the energy biz. Two-thirds believe "the industry needs to adopt a 10 year focus on reducing environmental damage, developing new technologies, improving customer service relationships and finding new fuel sources." Eighty percent believe "political and regulatory factors are inhibiting the ability of the sector to respond to these challenges, and shock factors such as supply or environmental crises may need to occur to force change." Forty-two percent believe "the sector is lagging behind in the development of renewable energy sources."

Also widespread was the sentiment that "clean coal" and nuclear power would prove essential in limiting greenhouse-gas emissions.

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