Interesting juxtaposition of stories:

First, an essay on what has become of organics, as it turns into what Fromartz calls “Organic, Inc.”

Then, Energy Bulletin links to a story suggesting that some Brits might deny the organic label to food flown in from abroad.

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And, of course, there’s the post right here on Gristmill about labeling as an attempt to help consumers understand the effect of their purchases.

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The issue boils down to the fact that our prices don’t help consumers understand anything about food; in our perverse system, the food that has traveled the furthest at the greatest energy expense may often be the cheapest. As a smart man put it:

“Socialism collapsed because it did not allow prices to tell the economic truth. Capitalism may collapse because it does not allow prices to tell the ecological truth.”

— Oystein Dahle, former vice president of Esso for Norway and the North Sea

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