I was kind of gutted when I took a second look at this ad and realized it couldn’t possibly be for real (as far as I can tell, it’s from a comic called Devil Chef), but it’s still kind of hilariously disgustingly awesome. This is … maybe not the best approach to take if we want more people to eat vegetables? Or maybe it is. That guy sure looks happy.
(Via Angelo Carusone on Twitter.)
![](https://grist.org/wp-content/uploads/2011/10/coal-power-plant-flickr-davipt-180x1501.jpg?quality=75&strip=all&w=180)