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  • WWF finds tons of new species about to be wiped out by climate change [SLIDESHOW]

    We’ve got some good news, some less-than-awesome news, and some killer eye candy. The good news is that 163 wild-and-crazy new species of animals and plants were discovered last year in a single jungle-y region — known as the Greater Mekong — which stretches through six countries, from China’s Tibetan Platueau all the way to […]

  • Rogue 9/11 ad isn’t from WWF — and its science is bogus

    A Brazilian advertising agency’s rogue 9/11 ad crashes against WWF’s disapproval. Its message: “The tsunami killed 100 times more people than 9/11. The planet is brutally powerful. Respect it. Preserve it.”Image: DDB Brazil via New York Daily NewsWorld Wildlife Fund (WWF) suffered a PR heart attack this week when bloggers and Twitterers caught scent of […]

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    10 ways to support charity through social media

    This post is a collaboration between Mashable’s Summer of Social Good charitable fundraiser and Max Gladwell‘s “10 Ways” series. The post is being simultaneously published across more than 100 blogs. Social media is about connecting people and providing the tools necessary to have a conversation. That global conversation is an extremely powerful platform for spreading […]

  • MacArthur Foundation to fund climate change adaptation network

    The John D. and Catherine T. MacArthur Foundation is providing $2 million to help ecosystems and human communities adapt to the effects of climate change, it announced last week. The gift is part of a pledge the foundation made last October to invest $50 million toward preserving biodiversity in the face of changing climates. Biodiversity […]

  • Tigers and elephants applaud expansion of Sumatra park

    Sumatra’s Tesso Nilo National Park will be doubled in size in an effort to help out the endangered elephants and tigers that live there. Riau province, which contains the park, houses some 210 elephants (down from 1,250 just a quarter-century ago) and 192 tigers (down from 650 in that same time period). Sixty to 80 […]

  • World’s tiger population unwell, WWF says

    Photo: Paul Buxton The world’s tiger population is doing poorly and may have been halved in the last 25 years, according to the World Wildlife Fund. The group estimates that the global tiger population has plummeted to about 3,500 today from as many as 7,500 in 1982. Habitat destruction and poaching to feed the thriving […]

  • They don’t ignore it

    In order to further elucidate the role of animal welfare issues in environmentalism, let us examine mission statements from some of the top environmental organizations in the world.

    Let's start with the first line of the mission statement from the World Wildlife Fund:

    "Protecting natural areas and wild populations of plants and animals, including endangered species."

    Notice that WWF talks about protecting wild animals independently of whether they are endangered (only later do they go on to discuss the sustainability of resources).

    Here's the first sentence from the mission statement for the Defenders of Wildlife:

  • Are corporations hog-tying conservation groups in CAFTA fight?

    Macaws and effect in Central America. A year ago, President Bush signed the Central American Free Trade Agreement. Since then, the controversial plan has inspired protests across the U.S. and in Central America. And while past trade agreements have been ratified by Congress in less than two months, the Bush administration has delayed the vote […]

  • Jordi Honey-Rosés, WWF butterfly protector, answers questions

    Jordi Honey-Rosés. With what environmental organization are you affiliated? Currently I serve as program officer in the Mexican Forest Program for World Wildlife Fund, working to protect the Monarch Butterfly Biosphere Reserve in central Mexico. The pine and fir forest region where I work is the winter habitat for the migratory North American monarch butterfly. […]