40 people who are redefining green
Founder and Managing Director, NewSeed Advisors
New York City, N.Y.
Janine Yorio, 33, formerly a Wall Street investor, has turned her finance savvy to the food world. Her firm, NewSeed Advisors, founded in 2009, invests in and advises promising companies working to make agriculture more sustainable. NewSeed has hosted two Agriculture 2.0 investor conferences, in New York and Palo Alto, Calif., connecting venture capitalists with ag entrepreneurs — two groups that don’t usually mix and mingle. Read a Grist article about the 2010 Agriculture conference.