GM's ad about how embarrassing it is to ride a bike? Dumb. Giant Bicycles' parody response? Classy! Also pretty amusing.
Click to embiggen, but the main text reads thus:
Reality does suck. Luckily bicycles don't… In fact it's the best thing you can do to save hundreds…even thousands of dollars a year. It doesn't matter if you're in college, young, or old. The only thing you have to lose is some weight..and the burden of fuel prices.
Okay, it's not the best-punctuated thing I've ever read (what's ".."?), but that comparison between the fuel costs of a bike and a car is priceless.
A message from
Your support keeps our climate news free. All donations DOUBLED!
Grist is the only award-winning newsroom focused on exploring equitable solutions to climate change. It’s vital reporting made entirely possible by loyal readers like you.
At Grist, we don’t believe in paywalls. Instead, we rely on our readers to pitch in what they can so that we can continue bringing you our solution-based climate news. Donate today to keep our site free. All donations DOUBLED for a limited time.
