Rebranding “global warming”

As reported in the most recent Daily Grist, a New York-based marketing firm announced that it will help with the rebranding of global warming. As we're all armchair marketers from time-to-time, how would you rebrand "global warming"?

Share your thoughts in comments and we'll send them to the experts.

As reported in the most recent Daily Grist, a New York-based marketing firm announced that it will help with the rebranding of global warming. As we’re all armchair marketers from time-to-time, how would you rebrand “global warming”?

Share your thoughts in comments and we’ll send them to the experts.

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