greening biz operations

Clean-up on aisle … earth

Maybe not on price, but on solar.

Wal-Mart just announced about 10 MW of solar on 22 stores.

Nice.

Kohl's, a grocery chain department store, is doing 30 MW.

Nicer.

These are significant contracts, and the companies signing them deserve kudos for putting their money where their mouths are.

The Tyee busts Harper

I think the hue and cry about "greenwashing" is generally overdone, for reasons I’ve discussed at length elsewhere. But the Tyee has a great story today that looks like a bona fide example of selling a big infrastructure project as "green" when its consequences will be just the opposite. It’s about a proposal by Canadian […]

Shooting for a green capitol

No, it's not a new psychological disorder, but a plan for greening the capitol complex.

Over at Building Design and Construction they've got a piece on the acceptance of a "green the capitol initiative."

The cosmetics company will pay offsets through CarbonFund.

Carbon neutrality is popping up in more glamorous places than Yahoo's headquarters, Al Gore's mansion, and The New Oxford English Dictionary these days. Cosmetics giant Lancome will start paying for its pollution and funding green power projects through the nonprofit CarbonFund. But Lancome isn't greening all its operations; only four boutiques, plus its four jet-setting spokesmodels (including Elettra Rossellini Wiedemann, Isabella's daughter), will buy into carbon offsets.

Friedman in the NYT Magazine

What's red white and blue, and green all over? The cover of this week's New York Times Sunday Magazine. In "The Greening of Geopolitics," Thomas Friedman applies his trademark econo-politico-historical analysis to the state of the global environment, and he is nothing if not comprehensive. From China, Schwarzenegger, and Wal-Mart, to Islamic fundamentalism and oil prices, Friedman traces the connections. Enviros won't learn much about global warming they didn't already know; on the other hand, how greening America could ultimately result in democracy in Saudi Arabia and better schools in Qatar is a point not often made in activist circles. Particularly encouraging are Friedman's call for regulations at the national level to encourage green innovation (free hand of the market won't do this by itself) and his call for a 2008 candidate with a rock-solid plan to curb greenhouse gas emissions. Oh yeah, and the art is pretty too.

Check it out , starting tonight

Those of you who listen to public radio know that Marketplace Money from American Public Media has done some good sustainability coverage. This weekend, they’re running a story that includes some tips from my monthly jobs column Remake a Living. Makes me feel all gristy inside. Check the local listings to find out when Marketplace […]

Corporatists overestimate environmental response costs every time

A friend sends an article from a legal publication that makes an important point about economists and other naysayers who insist that addressing global climate disruption will be too expensive. (Oddly, the same people always gassing on about boundless human potential when it comes to imagining new substitutes for depleting resources always forget to incorporate that creativity in their projections of the cost of fixing environmental problems.)

A key excerpt (my emphasis):

New business and climate change video

Sea Studios Foundation has a new 12 minute video entitled Ahead of the Curve: Business Responds to Climate Change. It features some of the biggies (DuPont, Wal-Mart, PG&E) and the hot green business broker, Bill Reilly, who facilitated the TXU energy deal. It also has John Holdren, the Harvard climate change prof who is pushing AAAS in more aggressive directions on climate as board chair. It is a format that works well done by real professionals (Sea Studios does Strange Days on Planet Earth, the excellent series narrated by actor Ed Norton).

Why are environmental activists so clueless at marketing climate change solutions?

Virgin Blue, the Australian extension of Richard Branson's airline empire, recently launched a program to allow passengers to purchase carbon offsets when they book a flight.

That's nice. But what struck me was this quote from Greenpeace's energy campaigner, Ben Pearson:

Virgin should not be criticized out of hand for this scheme, but it promotes the idea that dealing with climate change is easy and cheap rather than being about the difficult task of changing consumer behavior, government policy and investment.