I’ve written recently about the importance of small news websites to cities, especially during and after natural disasters. These sites, which have proliferated like crazy in the past five years, are filling in some of the holes left by dwindling daily newspapers. The trick, of course, is keeping them afloat.

Well, here’s another approach to funding strong journalism — not publications, per se, but individual writers. It’s called Beacon, and it’s the Adopt-A-Manatee program of the increasingly colorful online news ecosystem.

I first learned about Beacon via an email from a writer and some-time Grist contributor, Josie Garthwaite, who has joined forces with five other journalists to create Climate Confidential, a “micro publication” that publishes weekly stories about the environment and tech. To get the project off the ground, the four were soliciting subscriptions and sponsorships via Beacon — a combination publishing and fundraising platform that’s billed as a sort of “Netflix for news.”