A screenshot from the Reuters video report, Food Fight: How the Food Industry outsmarted Washington (click to watch).

The War on Obesity sure was fun while it lasted. There was school lunch reform, Michelle Obama’s Let’s Move campaign, the administration’s Task Force on Obesity report, and an attempt by the administration to restrict junk food advertising to kids. But, as Reuters details in this fantastic deep-dive, the food industry came back with shock and awe, K-Street style:

Reuters analyzed spending reported by more than 50 food and beverage groups that lobbied against the federal effort last year to write tougher — but still voluntary — nutritional standards for foods marketed to children.

The groups have spent more than $175 million lobbying since President Barack Obama took office in 2009 — more than double the $83 million spent in the previous three years, during the Bush Administration.