Cards Against Humanity hates Black Friday. That’s why this year, on the day after Thanksgiving, the fun-loving maker of “the party game for terrible people” cleared out its online store, offering only one item for sale: a $6 box of bullshit. Real bullshit. Like pasteurized cattle poops from a Texas ranch. The item page called it “literal feces, from an actual bull.” The poop packages started arriving to customers in recent days.
Max Temkin, one of the co-creators of the outrageously enjoyable card game — it’s basically an X-rated, super-irreverent Apples to Apples — sums up the stupidity of the corporate-created consumerismfest in a recent Time article:
“It comes after this day where you’re supposed to be thankful for what you have, and then it’s just this whole huge media spectacle of people fighting each other to save $50 on a TV.”
The package consisted of a cardboard box with a cute little pile of poop on the front, not unlike the poop emoji. Once opened, there was a plastic wrapped box that said ‘Bullshit’ in that Helvetica font, designed in the same monochrome manner as the card game. There was also a little one-inch pin with the same cutesy poop pile on it. This must be to put on a messenger bag, so that those who spent $6 on poop can identify each other in crowds.
Inside the box was a piece of dried bull poop.
See for yourself:
The satirical statement about our country’s materialistic ways doesn’t end there. Witness: Cards Against Humanity Bullshit selling on eBay for $36 — six times the original price.
On Black Friday, many of the shit shoppers expected to receive a special edition of the card game or some other surprise. Temkin took to Twitter with words of warning:
He also tweeted out the real reason that the card game wasn’t available for sale that day:
Lesson (hopefully) learned.