Flipping through seed catalogs in the gray dead of winter, whether or not youâre a gardener, feels a little like tumbling from black-and-white Kansas into Oz. With their colorful, glossy spreads of photographs theyâre like gardening magazines on steroids â a collagerâs dream. And individual seed packets are the same: Dewy tomatoes blush for their closeups. Both can be a major source of inspiration for gardeners of all types: backyard, windowsill, flower, vegetable, experienced, newbie.
But if youâve never planted much of anything before, reading the information on a seed packet or in a seed catalog â and making sense of it â can be a little intimidating. So I asked Ken Greene, founder of the Hudson Valley Seed Library, for some tips for anyone planning a garden and wondering where to begin.

Seed packets from the Hudson Valley Seed Library.Food52 / James Ransom
What is a seed catalog? What do I do with it?
Just like any catalog, seed catalogs list seeds for purchase alongside photographs of the fully grown plants. They also include important information that can help you pick the right seeds for your garden. This includes what kinds of seeds youâre buying (organic, hybrid, heirloom, open pollinating â more on these terms later), what kind of soil and how much sunlight the seeds will need to grow, and the number of days it will take for the plant to reach maturity.
Use catalogs as a source of inspiration, by all means, but âpay attention and have a deep understanding of what youâre buying when youâre buying those seeds,â Ken says. Keep in mind that every garden (and every planting season) will be a little bit different, and the kinds of seeds you buy will impact how your garden grows.
You can order many seed catalogs for free (!!!) online. Here are a few recommendations.
What kinds of seeds should I look for?
The catalog or seed packet should notate that your seed is one or some of the following:
- Organic: Organic seeds were grown and produced using certified organic practices. âThis also means theyâre not genetically engineered,â Ken says, âbut it doesnât mean theyâre an heirloom, hybrid, or open pollinated.â
- Heirloom: Heirloom seeds come from very old plant varieties. Theyâre not the same as organic. âYou can grow heirloom seeds using chemical practices. Itâs still an heirloom,â Ken explains.
- Hybrid: âA hybrid is a variety developed by a company or breeder thatâs a first-generation cross between two parent plants,â chosen for their desirable qualities, said Ken. (Think back to your high school biology class and Mendelian genetics.)
- Open pollinator: These seeds are important for people who want to save their seeds to plant year after year: Open pollinators âwill grow the same plant: same size, same flavorâ generation after generation.
So what to choose? That depends, says Ken. âDo you want seeds with a story?â Choose heirloom. âSeeds that ripen all at onceâ instead of seeds that ripen gradually throughout the season? Choose hybrids. âTo save your seeds?â Choose open pollinators.
Look for the âdays to maturityâ number and plan accordingly.

The âdays to maturityâ number is on the front, in the bottom left corner. On the back, more information â plus a link to find more information about this particular plant.Food52
âIf you live in the Northeast like I do, no matter how good that description sounds, if that watermelon is 120 days âtil maturity, you probably wonât get a mature watermelon,â Ken says. âWe donât have that much time.â Remember: You have to wait to plant outside until youâre sure there wonât be another frost â or start your seeds indoors.
Luckily, you may be able to find another variety of watermelon (or whatever plant youâd like to grow) with a shorter growing period. Just consider how many days you really have in a growing season.
You can use the âdays to maturityâ number to plan for a full season â so all your plants donât ripen at the same time, leaving you with a two-week tomato windfall and then nothing. Plant a variety of plants (for example, early-season tomatoes, mid-season tomatoes, and late-season tomatoes â or arugula, which you can generally plant twice in a season) to ensure a longer overall harvest. These arugula seeds are just 35 days until maturity â which means that you could be harvesting the beginnings of a salad in just about a month.
Determine what your âzoneâ is.

The USDAâs zone map. Whatâs your zone?USDA
See that little map on the backs of the seed packets? Thatâs a simple version of a zone map, and it will help tell you your regionâs average temperature, plus when (and what) you should be planting accordingly. Many seed catalogs include versions of this map, based on the USDAâs Plant Hardiness Zone Map, above. Knowing your zone will help you choose seeds and plants that will grow happily within that zone.
Ken encourages gardeners to ask their extension agent or local master gardener â or even their neighbors who garden â for their input, since there are so many microclimates within zones.
Think about your yardâs (or your windowsillâs) soil and sunlight.

Direct sun from this window? Maybe!Food52
Different plants need different kinds of soil (dry! wet! clay! sandy!) and different amounts of sunlight (full, partial, or none). Luckily, seed catalogs and packets will usually indicate what a seed will prefer, especially if itâs picky. (Roses and blueberries, for example, tend to be fussy about the soil they will or wonât grow in.)
To find out more about your soil, look up your local extension agent and bring them a soil sample. Theyâll be able to tell you exactly what kind of soil you have, and what will grow well in it.
To determine what kind of sun you have, think about the number of hours the spot youâd like to plant in (or the windowsill where youâll put your pots) gets direct sunlight. More than 10 hours and you can grow pretty much anything, Ken says. A good rule of thumb for telling how much sun a plant will need: If itâs going to blossom and produce fruit (like tomatoes and squash), they need a lot of energy from the sun â so, full sun. Plants that need less sun are less likely to flower and fruit (like herbs, lettuces, and brassicas).
If you canât or donât want to start seeds indoors, choose âdirect sowâ seeds.

These âYellow Pearâ tomatoes need to be started indoors, then transplanted. The packet also instructs to plant the seeds a 1/4 inch deep, and the resulting seedlings three to four feet apart.Food52
That means you can put seeds directly in the ground (or pot) without having to wait for them to grow into seedlings indoors. Some plants, like tomatoes, really do need to be started indoors; catalogs or seed packets will instruct you to do so and then transplant them to their final plot. If you do want to try starting seeds indoors, read more here. (Alternatively, you can buy a seedling plant from a nursery or garden store and simply put it in the ground.)
And if you really donât know where to start, try herbs.

Basil will grow happily in a windowsill all summer long â and will sprout up as soon as just seven days after you plant it.Food52
Get yourself a pot, fill it with soil, pop basil or mint or dill or parsley seeds in according to the seed packetâs instructions, water thoroughly, and stick the pot in a sunny place. In about a week, youâll have plant babies and the beginnings of a fine herb garden. Herbs tend to be very easy to grow! And a good opportunity to try your maybe-green-maybe-not thumbs at gardening.
